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ESOMAR Individual Membership Information

Bulletin Boards

Maskina offers a so called Online Bulletin Board, which is a breakthrough qualitative research method. The Bulletin Board is a great and effective method to get high quality feedback and opinions from a hard-to-reach group.

Up to thirty people can participate in the Online Bulletin Board. In this research method the main focus is to generate high quality feedback from a relatively small group. The discussion takes place online, which means that people from across the country, or the world for that matter, can participate. The length of each Bulletin Board can range from 1 or 2 days and for as long as the client finds acceptable. On average the Bulletin Boards last for 3-5 days.

The results are delivered in a digital report. The report is divided by the themes or categories presented on the Bulletin Board. The main focus points in the discussion for each question are presented followed by a complete listing of comments and answers to the particular question. Maskina can deliver a printed version of the report, but the cost of the printing is not inclusive, and will be sold at a nominal price.